In the poetic words of Ja Rule; 'Baby, I'm not always there when you call, but I'm always on time.' The reason for my supreme punctuality? This handsome watch crafted by Rosefield, a fashion-forward Dutch brand specializing in statement timepieces for the minimalist. With inspiration hailing from Amsterdam and New York, noted by an AMS|NYC on the face of each watch, their styles are cherished for their simplicity and ability to transcend time. Each design was inspired by a different street in New York City; Mercer, Gramercy, and Bowery, for a total of three styles, available in a wide range of colours – and at a low price point. The Mercer($129), shown above in Gold, pays tribute to Mercer St. located in Soho, NYC. With stainless steel mesh straps and contrasting white display, it's a classic that will never go out of style, much like the shopping mecca that is Soho. Next on the list: The Mercer in Black and The Bowery in Grey/Silver.



What do you think of the Rosefield Mercer?
Let me know if you'd wear this style in the comment section below.